崗位職責Job De****ion匯報條線：學校理事會Line Manager: the board of the school The Role ?Ensure that the public face of the School is attuned to and aligned with the needs of the parents and students確保學校的公眾形象符合家長和學生的需求?Maintain accurate data on School enrolment, tracking this through the year and against previous years, and making recommendation for the setting of targets for the year ahead, including responsibility for achieving the targets保持準確的入學率數據，跟蹤全年和往年的入學率，并對來年的目標提出建議，包括實現目標的責任?Based on the school's development plan, develop annual enrolment plans and budgets, and supervise their implementation to ensure the achievement of enrolment goals.根據學校發(fā)展規(guī)劃，制定年度招生計劃及預算，并監(jiān)督執(zhí)行，確保招生目標達成。?Maintain accurate records of other schools in the area and the region, in particular those which are competitors保持該地區(qū)其他學校的準確記錄，特別是競爭對手的學校?Conduct market research, analyse competitors, target customers, and industry trends to provide a basis for enrolment strategies.市場調研與分析: 進行市場調研，分析競爭對手、目標客戶及行業(yè)趨勢，為招生策略提供依據。?Develop and maintain diversified enrolment channels, such as partner institutions, alumni networks, etc., to expand student sources.開發(fā)并維護多元化的招生渠道，如合作機構、校友網絡等，擴大生源。?Enrolment team management: Establish and manage an efficient enrolment team, develop training plans, and enhance the team's professional capabilities.招生團隊管理: 組建并管理高效的招生團隊，制定培訓計劃，提升團隊專業(yè)能力。?Assure quality in the levels of customer service in outward facing staff and ensure the highest quality of parent communication through all available media確保外部員工的客戶服務質量，并通過所有可用的媒體確保高質量的家長溝通?Engage, listen and respond to the parent body, picking up on issues before they arise and putting forward plans to deal with them參與、傾聽并回應家長的意見，在問題出現之前就發(fā)現問題，并提出解決方案?Other tasks assigned by school leaders校領導交辦的其他任務Qualifications and Experience職位要求: ?With above 8 years’ experience managing large and complex Admissions & Marketing Department/Agency in an education related industry within a school context. Proven experience in the international school student recruitment in China mainland. 具有8年以上的大型和復雜的招生和市場營銷部門/機構的管理經驗。有國際學校在中國大陸招生的經驗。?Proven experience in the development and implementation of marketing and communications strategy for both mature and start-up business. 在成熟企業(yè)和初創(chuàng)企業(yè)的市場營銷和傳播策略的開發(fā)和實施方面有豐富的經驗。?Exceptional leadership, communications and interpersonal skills. 優(yōu)秀的領導、溝通和人際關系技巧。?Strong motivator, communicator and administrator 適應性強、有創(chuàng)新精神的領導?Able to consider strategic requirements and communications issues related to a growing and high profile international school in a highly competitive market能夠在競爭激烈的市場中，考慮與一所不斷成長且備受矚目的國際學校相關的戰(zhàn)略需求和溝通問題?Strong project management and organisational skills較強的項目管理和組織能力?Highly developed writing and editorial skills優(yōu)秀的寫作和編輯能力?Familiar with digital marketing and social media熟悉數字營銷和社交媒體

作為黃浦區(qū)的民辦雙語學校，上海康德得到了黃浦區(qū)政府的全力支持，在遵循黃浦區(qū)教育局制定的教育方針指導下，立志做好國際化教育。 上海康德雙語實驗學校將始終以服務并促進學生發(fā)展為辦學之根本，致力于學術立校，彰顯雙語教育的文化融通特色，以“和、信、義”主流價值導向培養(yǎng)學生核心素養(yǎng)。深耕于教育，立足于本土，著眼于世界，以引領上海乃至中國國際化教育為己任，把學校辦成有包容性文化、專業(yè)化學術、能激發(fā)個人創(chuàng)造力的高品質、高水平民辦國際化學校。 Shanghai Concord Bilingual School (SCBS) is a bilingual private school in Huangpu District. Shanghai Concord enjoys the full support of the Huangpu District Government and adheres to the educational policies stipulated by the Huangpu District Education Bureau, but within an internationalized context. Shanghai Concord Bilingual School (SCBS) will therefore closely monitor the development of its students, both academically and pastorally, in an environment that seeks to develop the strong moral code based on its core values of “harmony, trust and decency”. Our goal is to become the premier internationalized school in China by developing a school with an inclusive culture, renowned for its student’s academic excellence and individual creativity.